search | Media Marketing Manager in Gardena, CA

Media Marketing Manager

  • Michael Page
  • $80,020.00 - 144,170.00 / Year *
  • 16998 S Denver Ave
  • Gardena, CA 90248
  • Full-Time



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Seeking a Media Marketing Manager to join the team and run acquisition and media campaigns. The individual must be detail oriented, analytical, strategic and a creative thinker who is driven by data. The ideal candidate will be excited about meeting ambitious goals and adapting quickly to evolving ad landscape.

Client Details

This company is a Los Angeles based, venture backed e-commerce company revolutionizing the marketing for rugs. The company has a strong brand and established traction to fuel the steady growth of the company. This is an exciting opportunity to be a part of growing the company from its roots.

Description

The ideal will have experience in ad management, analysis, and project management.





Ad Management:

* With clear marketing KPIs in mind, actively manage campaigns, whose goals may be acquisitions, direct response or engagement; adjust audiences accordingly



* Identify creative assets and write ads that engage target consumer segments.



* Manage bids, budgets, audiences, and all targeting setting.



* Plan and analyze A/B tests on all aspects of campaigns, including audiences, creative, and bids.



* Run campaigns across multiple channels, including: Search, Shopping/Product Ads, direct mail, podcasts, retargeting, marketplaces, Snapchat, Facebook/Instagram.






Analysis:



* Diligently monitor the performance of every channel and campaign



* Determine actionable optimizations in order to continuously grow sales while hitting efficiency goals



* Provide regular reporting on the health of campaigns to the marketing team and seek to automate certain parts of the reporting



* Provide insights to help the full marketing team improve efforts, including messages that drive engagement and sales, the impact of promotions, and similar analysis.



* Conduct market research of other e-commerce and competitor marketing best practices






Project Management:



* Maintain high levels of up-to-date knowledge of strategies and opportunities in paid media (attribution, best practices, betas, ad network updates, innovation opportunities, etc.)



* Communicate with the team on project status



* Collaborate with contractors, agencies, and 3rd party vendors when needed



* Lead different groups of individuals on ad hoc projects

Profile

    • A proven track record and expert level of experience with Digital Media and/or advertising

    • Agency and/or ecommerce experience is a plus

    • 2+ years of experience in managing paid media or programmatic campaigns, including search, social, email, programmatic direct mail, podcasts, and/or display

    • Expertise in Microsoft Excel and Google Sheets

    • Analytical with strong quantitative skills

    • Team player, hard working, organized, and goal oriented

    • Bachelor's Degree or equivalent work experience

    • Knowledge of analytics tools is a plus

Job Offer

    • Competitive base salary

    • Fast paced environment

    • Opportunity to work in a collaborative environment




* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.